Gather Around the Table
Celebrating life's moments through hosting and entertaining.
Creative Direction
To bring the heart of The Correspondent by Virginia Evans, to life by creating an intimate English-inspired tea party centered on connection, conversation, and the timeless tradition of handwritten letters. Every detail was thoughtfully designed to reflect the novel’s themes of meaningful relationships, nostalgia, and personal storytelling, allowing guests to step into the world of the book while creating lasting memories of their own.
Perfect For
Seasonal Décor • Tea Companies • Book Stores & Publishers • Stationery & Paper Goods • Kitchen & Entertaining Brands • Small businesses centered around hosting & hospitality • Gift Companies • Lifestyle Subscription Boxes
Signature Experience
Before guests ever sat down for tea, the story had already begun. Each attendee received a handwritten letter delivered by mail sharing why they were appreciated and invited into an evening inspired by The Correspondent. By extending the experience beyond the event itself, the gathering reflected the novel’s central message: that meaningful connections are often built one thoughtful letter at a time.
"I believe one ought to be precious with communication. Remember: words, especially those written, are immortal." -The Correspondent
Aesthetic
English Garden • Vintage • Elegant • Literary • Cozy • Thoughtful • Feminine • Timeless
Content Created
Lifestyle Even Photography • Detail & Flat-lay Photography • Food & Beverage Styling • Storytelling Content
Why This Campaign Matters
This campaign demonstrates my ability to transform literature into a fully immersive experience through intentional styling, thoughtful guest interaction, and meaningful storytelling. By extending the experience beyond the event itself with handwritten correspondence and custom activities, I created an evening that reflected the emotional themes of the book while encouraging authentic connection among guests.
Creative Vision
To create a full day of Easter traditions that celebrated wonder, togetherness, and joyful family memories. From the excitement of a child’s Easter morning to a thoughtfully styled family meal and playful outdoor activities, every detail was designed to encourage connection, celebrate the season, and create moments worth remembering.
Perfect For
Florists • Home Entertaining Brands • Toy Brands • Craft & DIY Brands • Candy & Confectionery Companies • Stationary • Outdoor Entertaining Brands • Tableware & Serving Collections
Style
Spring • Cheerful • Family-centered • Whimsical • Pastel • Traditional • Interactive • Joyful
Content Created
Lifestyle Event Photography • Dessert Styling • Tablescape & Centerpiece Styling • Short-form Vertical Videos • Detail Photography
Why This Campaign Matters
This campaign showcases my ability to create seasonal lifestyle content that naturally blends entertaining, family traditions, food styling, and interactive experiences into one cohesive story. Rather than documenting an event, I focus on designing meaningful moments that feel authentic, visually engaging, and highly relatable creating content that allows brands to become part of lasting family memories.
The best game-day memories aren't just made on the field—they're made around the table.
Creative Vision
The Super Bowl is more than a game, it’s an opportunity to bring people together around great food, friendly competition, and shared traditions. For this gathering, I wanted to create a game-day experience that felt elevated without losing its fun, casual atmosphere. Every detail was intentionally designed to reinforce the football theme, from an edible stadium centerpiece filled with appetizers to homemade football-shaped desserts that encouraged guests to gather, snack, and celebrate throughout the evening.
The result was a party that blended creativity, hospitality, and memorable presentation into an experience guests could enjoy long before kickoff.
Perfect For
Beverage Brands • Kitchen Appliance Companies • Paper Goods & Disposable Tableware • Grocery Retailers • Sports-Themed Merchandise
Mood
Playful • Interactive • Casual Entertaining • Sports-Inspired • Comfort Food • Gathering-Centered
Content Created
Lifestyle Event Photography • Dessert Styling • Centerpiece Styling • Family Interaction Moments • Storytelling Content
Why This Campaign Matters
Game-day entertaining is one of the most popular hosting occasions each year, providing brands with an opportunity to connect with families and friends through food, celebration, and shared experiences.
This campaign demonstrates my ability to develop themed entertaining concepts that combine creative DIY elements, homemade recipes, and visually engaging presentation. Rather than simply serving food, I create immersive experiences that encourage interaction and inspire others to recreate the celebration in their own homes.